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A ceremony for granting Most Admired Knowledge Enterprise (MAKE) Certification to the CEO of Mobarake Steel Company was held with the presence of the Science, Research & Technology Minister.
As stated by the steel reporter, this ceremony being held in Sharif University of Technology as the branch of MAKE Global Foundation in Iran, in which the attendants included Dr. Mohammad Farhadie, Science, Research & Technology Minister, Dr. Saeed Sohrabpoor, Deputy National Elites Foundation and Head of MAKE Award in Iran, Dr. Mahmood Fotoohi, Sharif University of Technology Dean, a group of MSC deputies and managers as well as the academics and industrial practitioners. Certification of receiving Asian MAKE Award was granted to Dr. Bahram Sobhani as the CEO of Mobarake Steel Company and this company was acknowledged as the only Iranian company to be included in the most admired knowledge companies in Asia.

Science, Research & Technology Minister:
Wealth Creation of Knowledge and Technology by Mobarake Steel Company is our honor and one of the priorities in the Sixth Development Plan.
Mohammad Farhadie, Science, Research & Technology Minister, pointed out during the ceremony for granting Most Admired Knowledge Enterprise (MAKE) Certification to the CEO of Mobarake Steel Company that, “This is the first successful step by the Iranian enterprises and firms in the international level and considered to be a good start that other companies also attribute themselves in this field through following Mobarake Steel Company and cooperating with the university. We have to consider that paying much attention to the science and technology and wealth creation through this way is one of the most prioritized issues in Iran’s Sixth Development Plan”.

Mohammad Farhadie, Science, Research & Technology Minister, pointed out during the ceremony for granting Most Admired Knowledge Enterprise (MAKE) Certification to the CEO of Mobarake Steel Company that, “This is the first successful step by the Iranian enterprises and firms in the international level and considered to be a good start that other companies also attribute themselves in this field through following Mobarake Steel Company and cooperating with the university. We have to consider that paying much attention to the science and technology and wealth creation through this way is one of the most prioritized issues in Iran’s Sixth Development Plan”.
Mohammad Farhadie, Science, Research & Technology Minister, pointed out during the ceremony for granting Most Admired Knowledge Enterprise (MAKE) Certification to the CEO of Mobarake Steel Company that, “This is the first successful step by the Iranian enterprises and firms in the international level and considered to be a good start that other companies also attribute themselves in this field through following Mobarake Steel Company and cooperating with the university. We have to consider that paying much attention to the science and technology and wealth creation through this way is one of the most prioritized issues in Iran’s Sixth Development Plan”.

During this ceremony, besides granting MAKE certification to MSC and its acknowledgement as the first Iranian enterprise that has entered the MAKE award winners, Dr. Mohammad Farhadie expressed his hope that Iranian universities may reinforce their relationship with the industry through the aforesaid award.

“Our universities are making more relationships with the industry. Thompson Reuters database has recently introduced 8 Iranian universities among the global influential universities and this is the first time and this is valuable since we have a higher ranking concerning relationship with industry according to the assessments, which indicates paying much attention to the relationship between universities and industries”, he added.

“Industrial and servicing sections are able to convert innovative ideas into the final products with the assistance of universities and research centers under the growth centers”, he pointed out.

“Completion of the cycle of converting ideas into products is done with the assistance of intermediary and knowledge-based enterprises and this is under improvement although our rules and regulations in this respect are few”, he continued.

Science Minister considered making decision on establishment of provincial innovative funds as one of the remarkable measures taken by the eleventh government and the encouragement factor for knowledge-based firms.

“The fact that MSC has succeeded to include itself among the top 25 firms who will receive Asian MAKE Award is our honor and we hope to witness more success by MSC and other Iranian companies. We are happy to hear that Sharif University of Technology is the assessment in-charge on behalf of Iran for MAKE Award” said Farhadie.

Farhadie addressed the importance of wealth creation through knowledge and said, “We have to move towards innovation, research, technology, and making science out of wealth. Optimistically, this is nowadays under particular attention”.

“University-production-industry loop as an intermediary growth center is under completion. In spite of very few facilitating rules and regulations less than what we need, some rules and regulations have been prepared and approved and some others are under preparation”, said the Science Minister.

“Science and technology along with 4 other issues are the priorities in the 6th Development Plan and this is a very good and important point”, he pointed out.

“Our duty is to try hard to extend the relationship between universities and industrial sectors. We have to argue the ideas, discuss the industrial requirements and convert these ideas into products”, added the Science Minister.

Dr. Sobhani, CEO of Mobarake Steel Company:
MSC will continue this route with the aim to stand on the first global ranking

CEO of Mobarake Steel Company – during this ceremony - highlighted that large companies are the leaders of industry and said, “Mobarake Steel Company succeeded to move parallel with SAMSUNG, TOYOTA, and other large Asian enterprises during MAKE Award process and to stand amongst the top 25 firms. Likewise, MSC is the only company holding golden statue in Iran in other cases like Organizational Eminence with EFQM Model and MSC was nominated as the only outstanding firm in Iran last years”.

“These have not happened during one night; this is a process in MSC’s history ever since construction (not only the operation period)” added Bahram Sobhani.

He expressed that, “a scientific management was dominated in Mobarake Steel Company from the construction time and tried to engrain knowledge and science into the basic workshop levels to the highest levels, intermediary managers, deputies, as well as the top management themselves. Having such principles established is that we are now able to pass this route easier than any other firm. Although we are one of the largest Iranian enterprises and the largest exporter of non-oil products and our products are mostly exported to Europe and other countries, all of these refer to the attitudes of our complex”.

CEO of Mobarake Steel Company expressed that, “we do not see knowledge only in MSC level, but we do believe a great responsibility with ourselves as the largest steel producer in Middle East and North Africa. The first priority is to transfer knowledge to the different steel producing parts of Iran both that are under construction and operation”.
“Today, you won’t see any steel producing plant under construction or operation in Iran without any traces of Mobarake Steel Company: From Hormozgan Steel Plant to be one hundred percent belonging to Mobarake Steel Company that has been commissioned and put into operation with MCS’s knowledge to those units in which we have or have not any share or even out of the steel production territory” he highlighted.

As per his words, there exists a crystal factory in Tehran in which Mobarake Steel Company’s operation system is established. Isfahan Metro (subway) has taken its operation system from MSC. They make contracts and receive services in the form of those organizations and technical-engineering companies consisting of MSC engineers. Which small company is able to win like this? Definitely the large companies are considered to be leaders in industry who are able to publish knowledge to the whole country.

“Mobarake Steel Company has done this as the first admired knowledge enterprise. This years also we have been selected as one of the top 25 companies. We would like to associate with the grandees so as to become large enough and we never be satisfied. We have to move shoulder to shoulder and compete with Google. Moving in this direction is our long term purpose. There is no reason of being worried and definitely we will get what we want through strong will power” pointed out Dr. Sobhani.

He insisted that, “we are beholden to the Iranian scientific centers and universities. Most of our managers are graduated from Sharif University. The university has done its best and we are now able to enjoy these human resources’ advantages. I acknowledge all those dear people who have guided us and standing on the first global ranking is going to be our target from now on. We hope to reach this in a very near future”.

During granting MAKE Award to Mobarake Steel Company, Dr. Sobhani replied the question that “what have you done in steel industry that you are now one of the top 25 Asian enterprises? He said that, “the process to be passed by a knowledge enterprise is a long way. They have to examine so many different aspects in their evaluations. Evaluation is done with global criteria that how an enterprise gets knowledge, how it maintains that knowledge, and how it disseminates this knowledge into the organization, and how it lets the others enjoy the benefits of that knowledge”.

Upon his words, approximately 150 factors are evaluated for the admired enterprises’ MAKE award granting process. Mobarake Steel Company has moved into this direction for many years and has had the highest ranking in Iran, but this is the first time MSC succeeded to stand beside reputable Asian firms like TOYOTA and SAMSUNG and to be selected as one of the top 25 Asian MAKE Award winners.

CEO of Mobarake Steel Company replied to the other two questions: What is your plan for the future? How the competition will be for your company? He expressed that, “Only 3 enterprises are selected and enter the global assessment stage out of the top 25 Asian firms during each year. Finally, one company is selected in the global level. Last year and two years ago, Google and SAMSUNG were the nominated enterprises, respectively. Mobarake Steel Company plans to continue in this direction so as to define its targets of standing on the first global ranking”.

Sharif University of Technology Dean:
The cooperation between university and industry has now been fruitful and MSC success to join the top 25 Asian enterprises is quite valuable

Dr. Mahmood Fotoohi, the Dean of Sharif University of Technology expressed at the honoring ceremony of the first Iranian enterprise that has included among the winners of MAKE Award, “The cooperation between university and industry has now been fruitful and MSC succeeded to join the top 25 Asian enterprises is quite valuable and we are happy that Sharif University has the first ranking among Iranian universities concerning the relationship with industry”.

“Standing of MSC among the top 25 Asian successful enterprises and applying knowledge and value in this industrial complex is considered to be the Iranian great honor”, he said.

He addressed the fifty years background of Sharif University of Technology and added, “One of the main reasons of establishing this university in 1965 was the existence of heavy industries in Iran including Esfahan Steel Company and training human resources for these industries”.

Fotoohi reminded that, “Sharif University of Technology started with the acceptance of 400 students in 5 colleges and now includes 12,000 students and 13 colleges after forty years”.

He described the relationship between Sharif University of Technology and Iranian industries as successful and said, “however, we do believe that the projects of making relationships with industry are not still ideal and may require empowering and development”.

Deputy National Elites Foundation and Head of Global MAKE Foundation in Iran:
MSC is the only enterprise throughout Iranian history that succeeded to join the tope Asian most admired companies.

During this ceremony, Deputy National Elites Foundation and Head of Global MAKE Foundation in Iran reviewed the history of Most Admired Knowledge Enterprise Award in Iran and enumerated reaching this success as the honor of Iranian industry.

“Singapore army once succeeded to receive this award at one of the MAKE competitions, which indicates particular attention of different countries governments to this global award” pointed out Dr. Saeed Sohrabpoor.

Deputy National Elites Foundation stated that Global MAKE Institution has been formed with the aim to encourage scientific management in the worldwide enterprises and said, “Mobarake Steel Company succeeded to join the top Asian enterprises. Global MAKE Institution consists of a number of world powerful organizations with the aim to encourage scientific management in the worldwide enterprises”.

“This organization has a branch in each continent where some of the enterprises have joined. Iran is also one of these countries in Asia that has joined, in which the MAKE agent is Sharif University of Technology and I have been appointed by the university dean as the head of this agency” expressed Sohrabpoor.

Deputy National Elites Foundation pointed out that, “the enterprises compete with each other annually. Training classes are being held with the presence of worldwide reputable managers and at the end, our arbiters evaluate Iranian firms and give scores to them”.

“In this respect, three enterprises are introduced as the most admired ones and these three enter the Asian competitions and finally 5 or 6 Asian companies will enter the global level”, he continued.

“Evaluation is done by the arbiters based upon the specific regulations. Mobarake is being nominated as the first ranking for four years” expressed Shorabpoor.
“Mobarake Steel Company is the only enterprise throughout Iranian history that succeeded to join the top Asian most admired companies and Singapore Army has also stood on the first ranking” continued Deputy National Elites Foundation.

Global MAKE Secretariat in Iran:
Increase in the productivity of large companies even by 0.5% is hundreds of times more than the productivity outcomes in small companies and the result will flourish Iran’s National Economy.

Mehdi Shafi’zadeh, Global MAKE Secretariat in Iran, criticized paying much attention to the small firms by the government supportive institutions and said, “Unfortunately an incorrect Western imitation has happened in our country and most of the authorities pay extreme attention to the small firms instead of supporting the large ones”.

“Knowledge and knowledge-based economy publication from the large companies is fruitful. However, we are witnessing the promotion of startups for the supporting of 2-3 member firms in the country” added Shafi’zadeh.

“Increase in the productivity of large companies even by 0.5% is hundreds of times more than the productivity outcomes in small companies and the result will flourish Iran’s National Economy” he pointed out.